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Titre : |
Personality
The irrational in decision making. A highlight by the mental and psychological diversity of the decision-maker |
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Numéro : |
48 |
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Année : |
2013 |
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Volume : |
XIX |
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Auteur(s) : |
Ibtissem KARBOUL, Samia KAROUI ZOUAOUI |
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Résumé : |
This article deals with a principal act in organization which is decision and tries to point out the presence of the irrational character of decision through an analysis of the mental and psychological characteristics of the decision-maker.
The analysis of decision-maker’s mental functioning is done with references to the analysis of the human information processing (HIP) that reveals the existence of two different thought patterns. The first one is logic. It treats objective information and is based on a causal and deductive reasoning. The second pattern is non-logic (Barnard, 1936), irrational. It treats subjective information and is based on an inductive reasoning. The analysis of decision-maker’s psychological characteristics and their effect on the decision process is based on the concept of personality of Carl Jung. In fact, the personality of decision-maker dictates the way in which he/she perceives and judges information needed to decide, which leads to various style of decision ranging from a purely intuitive style, characterized by an intuitive perception of facts and events and a non-rational judgment based on feelings, to a purely rational style characterized by a sensory perception and a rational judgment.
We aim to show, through the concept of cognitive flexibility, that the complex reality of organizations is favoring the duality, even the co-existence of the rational and the irrational style of decision making. We will demonstrate that the decision-maker in order to optimize his decision in a context of uncertainty has to oscillate between rationality and irrationality, consciousness and unconsciousness by using his cognitive flexibility. |
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Pages : |
89 - 104 |
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Type : |
Research paper |
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Keywords : |
decision, HI duality, cognitive flexibility, intuition, personality, rationality |
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APA : |
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Citations : |
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CAIRN : |
https://www.cairn.info/revue-internationale-de-psychosociologie-de-gestion-des-comportements-organisationnels-2013-48-page-89.htm |
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