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| Titre : |
Integration of social responsibility through the management of human resources: the case of tourism companies in the Agadir resort |
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| Numéro : |
33 |
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| Année : |
2008 |
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| Volume : |
XIV |
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| Auteur(s) : |
Bouchra RADI, Fatima EL KANDOUSSI |
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| Résumé : |
In Morocco, the tourism sector is considered a key sector of the Moroccan economy, not only because of its revenues, but also because of the large number of jobs created.
The concept of CSR is currently considered as a fundamental criterion for attracting customers, particularly those from developed countries,
The purpose of this article is to evaluate the degree of integration of "social responsibility" in the management of human resources of tourist companies of the resort of Agadir.
As such, after having reviewed the actions undertaken at the national level in terms of improvement on the one hand, skills to meet the demand of these institutions, and on the other hand, working conditions for the purpose to protect the interests of workers and to improve the social climate; we present the results of the study conducted with 11 hotels, employing a total staff of 2,300 people. |
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| Pages : |
259 - 270 |
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| DOI : |
https://www.cairn.info/revue-internationale-de-psychosociologie-2008-33-page-259.htm |
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| Type : |
Research paper |
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| APA : |
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| Citations : |
1 |
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| CAIRN : |
https://www.cairn.info/revue-internationale-de-psychosociologie-2008-33-page-259.htm |
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